Visual identity for the bi-annual event organised by Guerlain's Travel Retail division, for all its European and Maghribi employees in 2025.
Named " We are exTRaordinary ", this evening was inspired by the Art Deco style. The logo reflects this aesthetic and highlights the " TR " of " extraordinary ", which stands for " Travel Retail ". This identity was used on a visual for a photocall, a visual for vertical banners and the logo was printed on bracelets and pouches containing goodies.
